HomeMy WebLinkAboutDocumentation_Miscellaneous_Tab 02_4/27/2021Agenda Item #2.
Business Forum
STAFF MEMO
Meeting: Business Forum -Apr 27 2021
Staff Contact:
ShopVOT Event Update and Discussion
Department:
L7
L7
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ShopVOT and Sidewalk Sales Timeline
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Agenda Item #2.
ShopVOT Timeline
Date
Task
Assigned Status
April 1-May 15
Solicit gift cards from businesses
Amy Angelo —Lead
All business forum members to
obtain gift cards as give-aways
April 1 — May 1
Create branded ShopVOT logo with feather
Lori McWilliams
Done
April 1 — May 1
Order two drop boxes for the receipts
Jeremy Allen
April 1 —May 1
Order envelopes and create labels for the
Mary Ann
receipts
April 1 — May 1
Create marketing material for event
Lori McWilliams
May 10
Work with Micr raphics to have banners made
Diana Manali
May 10
Have the banner frame moved from WTP to
Jeremy Allen
Constitution Park
June 14
Organize gift cards and give-aways
Clerk's Office
June 1 —July 4
Businesses to share social media Village's
Tequesta
posts on their social media accounts (ask
Businesses
businesses to use the hashta s
June 1 —July 4
Shoppers drop off receipts in drop boxes
Shoppers
(Village Hall and Parks and Rec
June 1 —July 4
Gather receipts from drop boxes and organize
Clerk's Office
for drawing
Social Media Marketing and Communications
Date
Task
Assigned
Status
May 15
Place ShopVOT notice in Smoke Signals
Lori McWilliams
May 28
Send out ShopVOT notice
Lori McWilliams
• Facebook
• Instagram
• Website
• Friday email/text message
May 31
Press Release
Lori McWilliams
June 1
ShopVOT reminder
• Facebook
• Instagram
June 3
ShopVOT business sponsor highlights
• Facebook
• Instagram
• Website
June 8
ShopVOT reminder
• Facebook
• Instagram
June 10
ShopVOT business sponsor highlights
• Facebook
• Instagram
• Website
June 15
ShopVOT reminder
• Facebook
• Instagram
June 17
ShopVOT business sponsor highlights
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Agenda Item #2.
• Facebook
• Instagram
• Website
June 22
ShopVOT reminder
• Facebook
• Instagram
June 25
ShopVOT business sponsor highlights
• Facebook
• Instagram
• Website
June 28
ShopVOT reminder
• Facebook
• Instagram
July 1
ShopVOT business sponsor highlights
• Facebook
• Instagram
• Website
After Event Wrap Up
Date
Task
Assigned
Status
July 5
Gather remaining receipts from drop boxes and
organize
Clerk's Office
July 5
Pull the gift card andgive-away winners
Clerk's Office
July 6
Parks and Recreation contact winners via email
and phone
Parks and Rec
Jul 6 — July 30
Winners pick up their gifts
Parks and Rec
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Agenda Item #2.
Draft
Sidewalk Sale Timeline
6/11-6/13
Date
Task
Assigned
Status
May 15 — June 1
Create marketing material for event
Lori McWilliams
May 17
Communicate with businesses of Sidewalk
Lori McWilliams
Event so they have a month to prepare
June 1
Send out Sidewalk Sale notice
Lori McWilliams
• Facebook
• Instagram
• Website
June 3
Sidewalk Sale highlights for participating
Lori McWilliams
businesses
• Facebook
• Instagram
• Website
June 8
Send out Sidewalk Sale reminder
Lori McWilliams
• Facebook
• Instagram
• Website
June 10
Press Release
Lori McWilliams
June 10
Sidewalk Sale highlights for participating
Lori McWilliams
businesses
• Facebook
• Instagram
• Website
Hashtags:
#VOTI ife
#ShopVOT
#ittakesavillage
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