HomeMy WebLinkAboutHandouts_Workshop_Tab 04_07/30/2012 New Revenue Genera�ion
Precursor: Strategic Planning
Marketing & Public Relations tnitiatives
� Enhanced Image (collateral programs)
• Heightened Awareness
Service Provider Function
• Emergency Services (fire-rescue & police)
• Collateral Programs
� Inspections
Emergency Pet Rescue � Transport: 24/7 Program
Speciaily Trained Volunteer Staff - First Responder 24-Hour Emergency Transport via
fiu11y equipped ambulance. Focus on dogs & cats. Strategic alliance with Dave Hitzig
BUSCH WILDLIFE for exotics & wifdli#e. Supported by firs# responder police training.
Annexa#ion - An#icipa#ory Packaging of residen#ial features, advantages & benefits.
� Emergency Services
• Park & Recreation Activities
- Community Character lmage (collatera! programs}
Real Estate Rejwen�tiorr lnitia�tive
• Enhanced Value-Equation (more for your money)
- Cultivate tncreased Demand (Realtor merchandising)
� Website overview & info packets
Residents & Community Senrice Initiatives
Precursor: Strategic Planning
Collateral Programs:
• SAVE-OUR-PET Rescue Alert Stickers- awareness sticker affixed to window/door to
alert responders of additionai "family members" by type & number of pets in
residence.
• VILLAGE YOUTH SERVlCE COAPS - Comprised of Teques#a kids who volunteer as
support-staff helpers in Village landscaping chores & clean-up tasks. Character
Development classes. B�inner training for first-time job opportunities.
� HOME LIFESAVER "HOW-Ta" Training - Campaign with primary focus on those living in
multi-family complex� with Senior popuiation
• BASiC FIRST-A1D training inciuding H�imtich Maneuver a/k/a abdominal thrust to free
clogged airway and CPR training; Defibrilla#or orientation and instruction.
� VlLLAGE DOG PARK - Development driven by private funding; contributions,
endowments, sponsorships. Model facility.
Bwanding
Precursor: Strategic Planning (R&D)
Anticipatory Frontloading of Enhancements
Brand Management
Marketing & Pubtic Relations
Image Packaging
Succession Planning � ��
In-House Versus Outside Sourcing
Existing mentoring & oversight ;
7/30 OKUN
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