HomeMy WebLinkAboutDocumentation_Workshop_Tab 03_06/02/2014 McWilliams, Lori
From: McWilliams, Lori
Sent: Thursday, May 01, 2014 3:05 PM
To: 'Debbie Telfrin (1=-mail)'; 'Michael Couzzo (E-mail}'
Subject: FW: Local Busin�esses & a Shop and Dine Tequesta
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recall her name) mentioned to me that this is the time of year that small shops, such as hers, starve and beg for
business. She mentioned that it would be nice if the Village had a business type forum for owners to get together and
network. I told her about the Business Roundup we did years back and that the businesses had all agreed they would
take the responsibility from there. I explained it was really something the businesses needed to do.
She mentioned to me that Florida has the once a year "Shop Local" campaign but nothing else to bring customers to
small shops rather than big box shops. On my way back to the office I was thinking about Florida's one day a year
campaign and thought how we could market a monthly event for our businesses using our website and Facebook.
I recall Vince asking for us to put all the Tequesta businesses on our website with the business links. That is not what I'm
referring to as that would be far too time consuming for my office to keep up with (as businesses come and go and
constantly change co.r,tact / we info!. 3a*, m���h� �n,/e �OUI� 8S5'S+ ir the fu!lo�n,;^_� m�^�:�r:
• Village advertise / market the "Shop� and Dine Tequesta" (SDT) event each month during non-season (via all our
local communication outlets). : . �a__` �� , __�. �,� .,_,._. _ __. ,.. :_ _
• The businesses that plan to participate can have a link on our webpage specifically created only for this purpose
(this would change each event base�� on the participants) with a printable map for shoppers to take with them
(downloaded from website). The map would note the business participant, a link to the business, contact info,
and any special SDT sales �_:� " -_
• Businesses could hold special shop zind dine sales ;". _.
• I don't know what types of summer events Parks and Recreation is planning, but if they are holding anything we
could combine this with our event. For example, P&R is holding a movie in the park on a Friday evening. We
invite those who have registered with the Village for the SDT event to put up vendor tables at our event with
information on their sales. Maybe Even allow the local eateries to have a small "Taste of Tequesta" set up to
tease the taste buds.
• Then that next day (Saturday) is the SDT event. : :' �. _ __ . �. _
• Do this on the 1 Saturday of every month during the summer time to help garner interest and business. �
From: McWilliams, Lori
Sent: Wednesday, April 30, 2014 2:23 PM
To: McWilliams, Lori; Brennan, Abby; 'Debbie Telfrin (E-mail)'; 'Michael Couzzo (E-mail)'
Subject: RE: Local Businesses & a Shop and Dine Tequesta
I was just speaking with the owner of a small Tequesta boutique and as we all know, this is the time of year they all start
starving for business.
It would be nice for the Village to host a`._ _.� �=�� ��' one weekend each month. This has been addressed
at the council level, however, it could work this way:
�
• Village advertise / market the "Shop and Dine Tequesta" (SDT) event each month (via all our local
communication outlets). ° � _ - _ . :
• The businesses that plan to participate can have a link on a webpage specifically created only for this purpose
(this would change each event based on the participants) with a printable map for shoppers to take with them.
The map would note the business participant, a link to the business, contact info, and any special SDT sales
• Businesses could hoid speciai shop and dine sales -�.;; C�;`.-a "_ .,.",.. __ y
• i don't know what types of summer events Parks and Recreation is planning, but if they are holding anything we
could combine this with our event. For example, P&R is holding a movie in the park on Friday evening. We
invite those who have registered wi�th the Village for the SDT event to put up vendor tables at our event with
information on their sales. Maybe even allow the local eateries to have a small "Taste of Tequesta" set up to
tweak the taste buds.
• Then that next day (Saturday) is the SDT event. °. .._ .
• Do this on the 1 Saturday of every manth during the summer time to help garner interest and business. :;J
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